The sculpture like creations of Alchemia Soaps are inspired by Mother Earth, travel, sculpture and catharsis. Catharsis (greek: κάθαρσις, meaning “purification” or “cleansing” or “clarification”) refers to the purification of emotions, renewal and restoration.
With strong references from Alexander Calder’s sculptures and mobiles, the soaps, evolve into new shapes and forms and become something more; they are now sculptures. Each form is patiently created by hand, implying their gradual, organic, yet inevitable transformation due to everyday use.
Concept & Art direction: Mika Michopoulou